Kenya Airways has launched cargo flights carrying Kenyan cut flowers to Australia after market research identified Sydney and Melbourne as potential key markets for the produce.
KQ Cargo is targeting to lift more than 30 tonnes of flowers per month to Australia as part of its Operation Pride geared towards improving the flag carrier’s revenue stream. The airline is partnering Australia’s Qantas Airways in providing the new cargo service.
KQ Cargo sales manager Patricia Odida said here Thursday that Kenya Airways’ flourishing relationship with the Australian airline had enabled the new service to uplift flowers via Johannesburg into Sydney and Melbourne to be launched.
This is a major game changer for Kenya, in terms of increasing exports of flowers to non-traditional markets. This partnership opens up the Australian market for exporters and is a business opportunity for us to generate revenue, she said.
Previously exporters relied on other carriers, but when we got into an inter-line agreement with Qantas, we have seen the market grow and demand is steadily increasing. We are now working on an additional gateway through Bangkok.
KQ Cargo continues to pursue more opportunities in the fast-growing flower business in the Far East, including China.
Source: NAM NEWS NETWORK