HK-BASED INFINIX TO FOCUS ON AFRICAN MARKET FOR ITS SMARTPHONES, TABLETS

Hong Kong-based smartphone and tablet manufacturer Infinix Mobility, says it is focusing on the African market with considerable emphasis on Kenya as the country provides a dynamic market for technology.

Infinix co-founder and Managing Director Benjamin Jiang said here Thursday that the company was keen on creating devices which offered the best technological experience, while at the same time giving its users reliability.

Infinix has unveiled here its latest Note3 handset which features among others fast-charge capability and fingerprint technology, which allows users to access their phones with secure high-level encryption as well as protecting sensitive data.

The company says these new features are as a result of the feedback received from users across the company’s key markets which included Kenya, Ghana and Nigeria.

The firm is banking on its factory-to-consumer strategy to manufacture cost-friendly handsets with the aim of increasing the number of Kenyans who have mobile phones.

Jang said the Infinix Note3 has been modeled around the unique needs of the firm’s customers, with the view of adapting technology to their lifestyles. The evolution of mobile phone technology is currently being driven by the adaptability to the changing needs of consumers.

Source: NAM NEWS NETWORK